Category Archives: Children’s fashion

New Brand Alert: Zum Zum Rata Dum Dum

May 3, 2012 by Scandinavian mum

Zum Zum Rata Dum Dum was founded by Mikaela Rahmqvist, a Swedish woman based in Hong Kong. The first collection consists of tees in 100% organic cotton with playful prints in certified colours. The Can’t you see collection is celebrating each step and milestone in a young child’s life, appreciating the importance of a happy childhood. The collection My Monkey, which also include the prints like My Diamond, My Love and My Sweetie emphasises the fact that each child deserves care and love, no matter what. And if a super cute soft organic tee is not tempting enough you should also know that 10% of all proceedings are donated to the charity Changing Young Lives Foundation that has helped unprivileged children in Hong Kong and China since 1950. We spotted the brand at the Scandinavian Minimall Pop-up Shop in London last week.
Here’s our snap shot, to share with you! Available online at Scandinavian Minimall.

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Small Wings graphical prints and quirky details for SS12

May 2, 2012 by Scandinavian mum

We just love these look book photos of the Spring Summer 2012 collection by Danish brand Small Wings, shot on a sunny day in Copenhagen. Small Wings children’s clothes is combining clean shapes, quirky details and strong graphical prints influenced by modern art scenes, music and street life. From 3-12 year. Online shop apparently opening soon.


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Back to the original style, Mini A Ture SS12

April 30, 2012 by Scandinavian mum

We had our first daughter, Little B in 2001, the same year as Danish childrenswear label Mini A Ture was founded. A lovely little shop nearby us in Oslo used to stock Mini A Ture, so we’ve known the brand since its beginning and seen the developments along the years.
These days Anne Katrine Lemvigh Montag is the Head of Design at MINI A TURE and she’s successfully brought Mini A Ture back to their original style with her Spring Summer 12 collection: Beautiful children’s clothes in high quality fabrics with attention to detail. The clothes are also machine washable and very comfortable to wear.


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Designers Remix’s Little Remix for SS12

April 27, 2012 by Scandinavian mum

Charlotte Eskildsen is known for all the right reasons; stylish, sleek and feminine fashion for women. With Little Remix she’s allowing her self to create wonderful pieces for little girls too, with a more playful and relaxed style. Little Remix SS12 is a limited collection and only available in selected stores. The past collections have been sold out fairly quickly. But they will be showing their SS13 at Playtime, so hopefully it will become more available from next year.
Meanwhile check out Little Remix online. Our favourite is the grey cotton Jr Delia Jumpsuit!

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Jumina available in the UK for 72 hours only

April 26, 2012 by Scandinavian mum

Known for honest and pure fabrics, the nostalgic fairytale design from Jumina will be on sale at Alex & Alexa’s Be Our Buyer a shopping event for 72 hours only, starting this Friday! All you need to do is sign up before Friday to participate. You’ll then receive an email with a link to the event on Friday, giving you an exclusive 50% off the collections. You’ll then give your verdict after receiving your order. The brand that most buyers prefer stays and will be part of the regular range at the Alex & Alexa webshop. There are three lovely brand this time around, With MINA Shoes being one of them. Jumina however have strengthen their winning chances by publishing these incredible sweet photos, that really shows how lovely these clothes are!

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New Generals, styles and silhouettes for AW12

April 24, 2012 by Scandinavian mum

New Generals is all about being innovative, being ethical and creating the coolest fashion apparel for kids at the same time. Founded in 2008 by the couple Joen and Majbrit Weidemann, both with a background in design, fashion, branding and advertising. After having children they realised there were some New Generals in town! And that these young bosses needed some very special clothes, soft organic being kind to nature and the skin and playful silhouettes to nurture and encourage their unique personalities.

Little Scandinavian had a front row seat at the New Generals catwalk show in February at CPH Kids, and we thought we should share the best photos of this fashion forward, edgy and original collection. A preview of New General AW12!

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Pale Cloud Pop-up Boutique in London

April 23, 2012 by Scandinavian mum

Designer label Pale Cloud is having a Pop-up Boutique at Wild Swans this week! We simply had to visit one the first day, to see for ourselves these fabulous clothes “on the shelves” in a London store; Pale Cloud at Wild Swans
And what a gorgeous sight! Amazing to see Pale Cloud Spring Summer beautifully presented in the middle of Scandinavian sleek women’s fashion, surrounding walls painted in warm shades of grey capturing the daylight coming in from the large windows facing fashionable Cross Street, just off Upper Street in Islington. Caroline, the owner was there, friendly, helpful and with a passion for fashion. Sounds like a cliche perhaps, but I found her to be most knowledgeable and inspiring -and most delighted to be presenting Pale Cloud to her customers. On a rainy day the Inez raincoat was of course a firm favourite among the customers, but also the popular Laura cape and the Cayleigh blouse caught the eye of several. Not to mention stunning summer pieces such as the Sophie silk dress -perfect for any celebration or special occasion.

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Gooey Brand revisited

April 23, 2012 by Scandinavian mum

An owl print in organic cotton and Little A on a summer day in Brick Lane, London. A year on and we revisited this design and print hub in Sweden only to discover a lovely colourful rabbit. Pink and orange delight for SS12 by Gooey Brand.

© Photo Silje Glefjell Photography for Little Scandinavian / Gooey Brand
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Tretorn, children’s rainboots in classic styles.

April 22, 2012 by Scandinavian mum

Taking you from the woodlands to the city, Tretorn celebrates a lifestyle lived largely outdoors. Founded by Henry Dunker in Helsingborg Sweden near the turn of the 19th century, Tretorn takes inspiration from its Scandinavian roots when producing functional and stylishly understated rubber boots, children’s wellies in classic styles. tretorn.com

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Esencia’s delicate Spring news

April 20, 2012 by Scandinavian mum

Esencia for Spring Summer 2012 continue delicate fabrics and soft knits, for optimal comfort and a luxurious understated style. For babies and children. Contact the agent in the UK, Cherry Pick for Kids for list of retailers info@cherrypickforkids.co.uk

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