10 Stylish Scandinavian Women Outfits for Winter

To get holiday ready, here are ten of my favourite outfit ideas for Winter! Before I say anything else, I am a minimalist... It's white, beige, black, navy, camel with the occasional bottle green and burgundy red. At my age you have learned to keep your wardrobe functional and timeless, with less impulse and latest trend buys. Natural fabrics last long and are comfortable to wear. A wardrobe in...

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How to shop the H&M designer collaboration

How to get everything you want from the desirable H&M designer collections, step by step. Not only is this a chance to buy luxurious designer goods for a fraction of the price... With a clever marketing campaign and plenty of celebrity endorsement ahead of launch, the competition to secure a few garments from H&M designer collabs are always fierce. Above photo shows the campaign photo for Jimmy...

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ERDEM x H&M collaboration set to launch

H&M's next exclusive designer collaboration will be with ERDEM, the London-based label loved by celebrities and fashionistas alike. So, when can we expect the collection in store? Designer Erdem Moralioglu is one of fashion's most romantic creators, whose exquisitely crafted pieces celebrate the power of beauty by exploring historical references and personal narratives. Erdem Moralioglu was born...

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Cecilie Bahnsen – the new Nordic fashion brand you need to know!

For Autumn Cecilie Bahnsen presents a collection of nicely tailored, contemporary yet super feminine garments. It's a true mix of Paris and Copenhagen, wonderfully minimalistic yet so full of intricate detailing. You see soo many collections and you think; 'How hard can it be to make something nice, something wearable yet something new and fresh!?' And then Cecilie Bahnsen comes along... "Is the...

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7 perfect dresses for Midsummer – Swedish Style

The best dresses to wear for the Scandinavian mid Summer - as well as a DIY flower crown tutorial. Do not miss out on the most magical night of the year... On one of the longest days of the year, people will gather in parks or by the sea to celebrate Midsummer. They will have a barbeque or a picnic and spend the evening outdoors to enjoy the never ending day light. Midsummer’s Eve was...

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With & Wessel – eco-conscious fashion brand put on hold

With & Wessel, the New York based Norwegian brand specialising in luxurious, cool basics collection made entirely out of wool has decided to take a step back and take a break to redefine their concept. Originally the brand wanted to change the way people think about wool by creating a collection of effortlessly cool styles in ultra-thin, super-soft and 100% wool fabrics. With & Wessel...

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MarMar Copenhagen Womens Fashion for SS17

Longing for Summer, sand and salt sea... Browsing through the new collection from Danish brand MarMar Copenhagen clearly doesn't help! The Danish fashion brand, probably more known for its childrenswear, has launched an exclusive relaxed yet effortlessly chic womenswear collection for Spring Summer 2017. For Spring Summer 2017 MarMar offers a range of stylish everyday wear as a complete holiday...

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Autumn Style; Women’s Knitwear and Oversized Jumpers

Autumn style for women; best busy of the season when it comes to soft knitwear and cozy oversized jumpers to snuggle up in. All you need to add is a fireplace, hot chocolate in a mug and loved ones to surround yourself with to create the perfect Autumn bliss. Or as we say in Scandinavia; Hygge. This post was per request; someone who I'm connected with on Twitter asked for advice. So here goes,...

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Emma Go Copenhagen AW16 Danish Fashion Boots for Winter

Emma Go shoes are designed in Denmark and handmade in Spain according to sustainable principles. So not only is the design super cool and comfortable to wear (no too high heels here!) but as they have been crafted according to fair trade principles you can also wear them with pride. Emma Go was founded in Copenhagen in 2009 and the danish footwear brand has steadily grown a crowd of devote...

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With & Wessel’s new all-wool collection for Autumn Winter 2016

With & Wessel's new collection for Autumn Winter 2016 is a Nordic dream of soft wool, loose fit, hues of greys, layering and nature prints. It is the ultimate fashion choice for an eco-conscious lifestyle - and oh so comfortable to wear... Building on its core values Norwegian (but NY based) fashion brand With & Wessel has launched a luxurious, cool basics collection made entirely out of...

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