Tag Archives: denim

Preview SS12 hottest trend from Sweden, denim

July 26, 2011 by Scandinavian mum

The children’s wear brand I Dig Denim is after only a few years well known for their cool and funky children’s denim products, directly from a small town located on the Swedish West coast.
Great fit and a variety of denim wash to choose from has made these garment a bestseller. One of the hottest trends for Spring Summer 2012 is different denim wash, preferably mixed together. We also love the fact that I Dig Denim have extended their collection to include some super soft tops and tee’s for children and even women, to complete their ultra trendy denim clothes. Now all you need is a pair of leather sandals and you’re ready for another summer. www.idigdenim.se



Photo 1: Smögen by Steffen Ramsaier Photos 2-5 Denim by I Dig Denim

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13th of December, winner of a high quality jeans from Lucky Ellen

December 13, 2010 by Scandinavian mum

The winner of 13th of December and a pair of divine slim fit skinny Filippa jeans by Lucky Ellen is Mia N! Congratulations! We have sent you an email!
Will you please forward your full name and address plus the desired size to us on: post@littlescandinavian.com and this c piece will be on it’s way to you!
The lucky winner got to choose between your favourite style; Hedda or Filippa. These jeans are so well made with great fabrics and lots of attention to detail. Available in sizes 110-164cm. (5-14y) The jeans retail for £45.

Lucky Ellen founded in 2010 is a Swedish designer fashion label that offers romantic vintage in a cool costume for girls from five years and up. Their focus is on specially chosen details and fine fabrics, combined with a personal touch to each garment.

We must admit that we like Lucky Ellen’s girlie collection even more and more every time we see it. It’s a unbelievable cool mix of nostalgic Ida from “Emil i Lonneberget” and the more modern boho chic.
And we love the fact that they make clothes for girls up to 164 -as we think it’s a huge gap in the market for decent yet cool tween and teen girls clothes!

Lucky Ellen is available from the online shop luckyellen.com/shop


See related posts about Lucky Ellen or go to luckyellen.com
When browsing their lovely collection, do look out for Liberty prints. The two head designers behind Lucky Ellen loves Liberty. And we think it works really well with their romantic yet cool girlie style. The tunics are simply stunning, we recommend you have a look.

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8th of December, winner of cool denim chinos by I Dig Denim

December 8, 2010 by Scandinavian mum

The winner of 8th of December and a pair Soho cool denim unisex chinos, size 122-128, is Lindsey! Congratulations!
Will you please forward your full name and address to us on:
post@littlescandinavian.com and the chinos will be on it’s way to you!

Soho is a cool chino for boys and girls in soft denim that has been extremely sought after and popular, retail price £61. Picture to the left is from Oii Design’s photo shoot.

I Dig Denim is denim clothes with attitude, for small people with big personalities. Fashion designer Hanna Clavegaard noticed that the market lacked a unique, exciting jeans brand for the little ones and founded the Swedish based company in 2009. I dig denim is all about high-quality denim, unique washes, really good fit and well-considered details for kids age 0-12y.

For all denim lovers we highly recommend following I Dig Denim’s world on their blog or see more of the latest collection here or take a look at our previous posts.
For all queries and for more information, please contact I Dig Denim directly by email hanna.clavegard@idigdenim.se

I’ll let the pictures from their latest collection speak for itself.



Photo: IDigDenim.se

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Pictures for inspiration

April 26, 2010 by Scandinavian mum

It’s more and more common for Scandinavian independent children’s fashion shops to use professional photographer to promote a new collection. Swedish photographer Maria Wingfors has shot some lovely pictures for Swedish independent shop Småtufft, with gorgeous little fashion models Winnie, Emmie, Malcolm and Ofeliaare (children of the shop owners).

I love their personal blog that features a lot of colourful and cute Scandinavian children’s clothing.
Have a look at smatufft.blogg.se

I spy with my little eye something beginning with I Dig Denim and Molo …



Photo: Photographer Maria Wingfors, for Småtufft

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I Dig Denim

January 29, 2010 by Scandinavian mum

And yes I do! Who hasn’t got a relationship to denim? But I Dig Denim is not only my statement it’s also a brand new designer name for children’s wear from Scandinavia. Swedish based I Dig Denim have received a warm welcome so far. Milla Milano stated: ”The coolest jeans were some I bought from a new Swedish brand, it’s going to be a success.”
The founder and head of design Hanna Clavegaard noticed that the market lacked a unique, exciting jeans brand for the little ones:

”I have always loved jeans, from the character of the fabric to how it can be shaped and adapted according to style and taste. Denim is timeless, easy to wear and practical. With my brand I want to give all children what I love. It’s simple: I dig denim.”

I Dig Denim produces their collection, available for babies, boys and girls up to 10 years, according to the Fairtrade principles. With the first collection only consisting of a few items it’s a humble start, but there is more to come. All in denim, of course.

I Dig Denim is jeans with attitude, for small people with big personalities.



Photos: I Dig Denim

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