Mormor is a Danish children’s brand that specialise in gorgeous knitwear for babies and children up to 10 years. The collections are all hand made, knitted by real grannies, in the softest of yarns for warmth and comfort.
Mormor.nu has a large selection of knitwear for children with sizes ranging from newborn up to age five. Everything is hand knitted in natural yarns such as alpaca, wool and cotton. The new collection for Winter has just been launched and we can’t help not sharing it with you; Beautiful tiny garments handmade in Denmark by Mormor.nu.
The Danish knitting grannies in Mor Mor nu has delivered another beautiful collection of children’s knitwear. Each piece is handmade and crafted with love, for your child. The style is slightly retro, full of nostalgia. The quality superb!
Mormor.nu or “Grannies Ltd” if you like (in Danish and Norwegian mormor means Grandmother) was launched as a completely new concept to the market in 2004, with the wonderful idea of using real Grandmas to knit the most gorgeous baby and children’s clothing. Today’s grandmothers are often busy working and not all of us are fortunate enough to have a knitting granny. Mormor.nu offers hand knitted clothes for your little one with a personal touch, both in terms of quality and design but also with a small note the granny who made that particular garment, with love and care for your child. Based in Denmark but also available in independent shops and children’s boutiques around the world in New York, Japan, London, Stockholm, Oslo and Berlin.
So what better gift to our baby niece, with a mum and a granny that are equally in full swing with full time jobs than a hand knitted gorgeous bodysuit with ruffles. And a note saying who knitted it! Precious!
We also love the fair isle knitted sweater for boys and girls, perfect for the chilly winter months. mormor.nu
Originally from the states, now based in Denmark, the talented photographer Monika Elena brings fashion photography into a new era. With her glowing photos she appeals to our senses and happy memories; the feeling of warm sand between our toes on a summer day, the smell of grass after rain and the very first best friends most heartwarming smile.
5 years ago she started experimenting with vintage cameras and polaroid film. Combined with a great interest and understanding of children in addition to excellent understanding of composition and light makes her pictures stand out and offer way beyond more ordinary fashion photos.
Why are we so excited and why we do we think Monika Elena’s take on kids fashion photography is so great? Because children’s fashion isn’t supposed to be “dressed up”, flat and dull. We think children’s fashion should be all about living and having fun, being comfortable whilst creating new memorable moments! Monika Elena -we heart you!
© MorMor.dk by photographer Monika Elena.
We recommend checking out the portfolio on the brand new website
I’ve mentioned danish label MorMor earlier. A danish company filled up with knitting grannies! All garments are delivered with a signed note, from the granny who knitted the piece, especially for your child. If you can’t find what you are looking for on their site mormor.nu they will be happy to receive any requests too.
They’ve been knitting over the summer and have now launched a few warming autumn news that we really like;