Did you know that Anna, the lovely danish lady who is the founder of the online shop Mamaowl, is not only a wool expert but also trained as a photographer? So, with new stock arriving in store, she decided to find the perfect London location and shoot the lookbook herself. And the result is rather stunning…
Autumn style for women; best busy of the season when it comes to soft knitwear and cozy oversized jumpers to snuggle up in. All you need to add is a fireplace, hot chocolate in a mug and loved ones to surround yourself with to create the perfect Autumn bliss. Or as we say in Scandinavia; Hygge.
Although it’s only August, you can feel there’s a new coolness in the air, with Autumn just around the corner. I therefor thought it would be nice to draw your attention to a small but oh so lovely Nordic children’s wear brand who specialise in premium natural materials for comfort and durability in a minimalistic, timeless design.
Mamaowl is a London based online shop offering a great range of organic, natural wool clothing for babies and children. In addition there’s a beautiful collection of indoor shoes as well as high quality wooden toys.
Lilli & Leopold produces delicate and luxurious thermal underwear for children aged 0-12 years, in 100 % organic merino wool. Designed in Norway by Dyveke Cappelen Beugnet, in a subtle Nordic colour palette and in a classic timeless style.
We have the cure for chilly morning! Home made porridge in a bowl -and base layer of soft organic merino wool next to skin. Dress in layers with Lili & Leopold design and manufacture beautiful base layers, underwear and nightwear in organic merino wool, baby for children up to 10 years.